Principal, FMA Founder

William Krause, CMA 

Bill has directly performed, and managed FMA professionals in delivering, controllership and CFO services to more than thirty-five area companies. This followed an early career as a venture capital professional and his founding of FMA in 1981.

In FMA, Bill has innovated a firm that understands the small company, entrepreneurial setting and has the capabilities and toolkit to effectively carry-out controllership and CFO duties as an integral part of a company’s management team.

He believes in a focused, forward looking, results driven approach to financial management.  Emphasis is on translating business strategy and plans into measurable financial goals along with timely comparison of actual to planned results. Managing financial position, including working capital, liquidity and financial leverage is equally emphasized. Keeping systems, controls and reporting uncomplicated and practical is always a priority.

A major focus of Bill’s work with FMA has been the development of a refined set of uniform control tools for rigorous financial planning, analysis and control. They are easily shaped to fit the particular industry and characteristics of each company served.

 
Bill is a CMA (Certified Management Accountant) and CFM (Certified Financial Manager). He spent his early career with a major venture capital firm, MorAmerica Capital Corporation. Bill earned an MBA from the Olin School of Business at Washington University in St. Louis. He has a B.A. in economics from The University of Connecticut. Professional organizations he is involved with include the Institute of Management Accountants and the Turnaround Management Association. Bill is certified by Intuit as a Gold Level QuickBooks Pro Advisor.

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Senior Enterprise Controller

Joy L. Piccolo, CPA



Joy’s professional experience is a unique blend of accounting, financial and operational management with both small and large companies. She served and assisted small businesses extensively as a CPA while in public accounting.  Interests in operations and manufacturing then motivated a move to industry where she assumed wide-ranging financial and operational roles at Xerox. There, Joy’s experience included direct, operational responsibility for a 40 employee re-manufacturing facility and, later, inventory control management for a chemical processing plant with $225 million in revenue.

Her financial roles have spanned financial budgeting and strategic planning, performance reporting and analysis, accounting cycle and controls, project management for systems implementation, financial system ownership and business downsizing. She has helped operational teams identify areas of improvement and continuously improve work processes. Joy embraces Peter Drucker quote, “There is nothing so useless as doing efficiently that which should not be done at all.” Accordingly, she is driven to impact profitability by eliminating the unnecessary and automating the necessary.

Aided by her Lean Six Sigma Green Belt certification, Joy works passionately to streamline accounting and period close processes, fully utilize systems and systems technology, strengthen controls and improve management reporting and analysis.

A native of Pennsylvania, Joy attended Indiana University of Pennsylvania where she graduated Summa Cum Laude with a bachelor’s degree in Accounting.  She then began her career in public accounting with a twenty person accounting firm in Michigan and earned her CPA license. Leaving public accounting, Joy attended the University of Michigan Ross School of Business where she received an MBA degree with a concentration in finance. Upon graduation, she began work in industry with Xerox Corporation.  An interest to return to working with small companies, and to significantly impact their financial performance, motivated her to join Financial Management Associates. Joy’s personal interests include horticulture and viticulture, which she has formally studied at Finger Lakes Community College.



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